We recently analyzed the distribution of revenue and booking volume across various platforms for our short-term rental properties.
Key takeaways include:
• Airbnb continues to dominate, contributing 47.6% of total revenue and 45.7% of booking volume.
• Booking.com is a strong competitor, driving 35.3% of revenue and 40% of bookings.
• Manual bookings, HomeAway, and platforms like Agoda and Homes & Villas by Marriott provide a smaller, yet valuable, share.

The data reaffirms the need for diversified OTA strategies to capture both high-value and high-volume bookings while ensuring broader market reach.